It’s clear we’ve all got a lot going on. Every day there’s something new to get lost in. But when we take a moment to stop and think. To embrace our savvy-side. To get some clarity. Things just click and the answers become, well, clear.

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Our team created a distinctive visual identity that set Brita apart from its competitors while providing a dynamic space for storytelling. This platform enables Brita to effectively communicate key messages about value, convenience, health, contaminant reduction, sustainability, and taste—critical topics in today’s modern landscape. This is the end result...